Cisco Live brings together IT leaders, technology professionals, business decision-makers and industry innovators to explore the technologies shaping the future of enterprise IT. As Cisco’s flagship conference, it provides a global platform for discovering emerging solutions, expanding technical expertise and supporting digital transformation across industries.

Innovation across the enterprise technology landscape is showcased through technical sessions, live demonstrations, hands-on labs and an extensive exhibition featuring leading technology providers. For exhibitors, Cisco Live provides valuable opportunities to engage with CIOs, IT directors, engineers, architects and technology consultants responsible for technology strategy, cybersecurity and digital transformation initiatives.

• Event Website
• Visitor Registration
• Exhibitor Information

Note:
We are not the event organisers of Cisco Live. Let the organisers know you’re interested in participating.

• Cisco Live attracts senior technology leaders and IT professionals responsible for evaluating and purchasing enterprise technology solutions.
• Attendees actively seek products and services that support digital transformation, cybersecurity, cloud adoption and operational efficiency.
• The event provides direct access to decision-makers who influence technology strategy and investment within their organisations.
• Exhibitors can demonstrate solutions in person, helping attendees understand practical applications and business benefits.
• The conference attracts highly engaged delegates who are committed to professional development and technology innovation.
• Face-to-face interactions create opportunities to build trust and establish long-term business relationships.
• The Cisco Live exhibition floor serves as a showcase for emerging technologies and innovative solutions across multiple technology sectors.
• Participation strengthens brand visibility and positions organisations within a highly respected technology community.

Who Attends Cisco Live?

• Chief Information Officers (CIOs) responsible for enterprise technology strategy and investment decisions.
• IT Directors and Managers overseeing infrastructure, security and digital transformation initiatives.
• Network Engineers and Architects seeking new technologies and best practices.
• Cybersecurity professionals focused on protecting business systems and data.
• Cloud specialists responsible for migration, optimisation and management of cloud environments.
• Technology consultants and systems integrators advising organisations on technology adoption.
• Business leaders involved in innovation, digital transformation and operational improvement projects.

• Networking infrastructure providers
• Cybersecurity solution companies
• Cloud computing and platform providers
• Data centre technology suppliers
• Artificial intelligence and automation vendors
• Enterprise software developers
• Managed service providers
• Technology consulting firms
• Collaboration and communication platform providers
• Digital transformation and IT services companies
• Data analytics and business intelligence providers
• Infrastructure monitoring and management solution providers

Tips for Exhibitors

• For Cisco Live, focus on business outcomes rather than simply presenting technical specifications. Decision-makers want to understand the value your solution delivers.
• Prepare live demos that clearly show how your technology solves real business challenges.
• Be ready for detailed technical conversations with highly knowledgeable attendees.
• Highlight scalability, integration capabilities and long-term support options.
• Use customer success stories and case studies to demonstrate measurable results.
• Ensure your team includes both technical experts and business-focused representatives.
• Create interactive experiences that encourage engagement and increase booth traffic.
• Provide educational resources at Cisco Live so that attendees can review after the event.
• Capture detailed lead information to support meaningful follow-up conversations.
• Schedule meetings in advance where possible to maximise your time with key prospects.
• Keep your message simple by focusing on the value your solution delivers instead of using overly technical language
• Share real success stories to show how your solution has helped other customers achieve better results
• If you have multiple shows in a year, pick reliable displays that move with you. From lightboxes to non-illuminated frames, and from foldable and fabric tube types to modular displays for your event needs.

As much as Exhibit Central loves trade shows, we are not the event organisers of Cisco Live. Let the organisers know you’re interested in participating.

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